Q & A on Resellers Rights

Q & A on Resellers Rights

adada   06.42   Comment  

In a nutshell, most top marketers today boost their income and add spikes to their traffic and build their mailing lists through creative use and leverage on Resell Rights. And it can very well be your leverage to your next breakthrough in Internet Marketing, too, but only if you understand it first!

Resell Rights Question #1

Are all Resell Rights products the same in terms and conditions?

Answer

All Resell Rights are not created equally. Resell Rights vary from one product to the next, with different rights, terms, and conditions. In fact, some products that are contained in a Resell Rights package are not for resell at all, but are instead for personal use only.

If you purchase a resell rights package, which contains more than one product, the package will typically contain a resell license agreement for each product.  Do not assume anything! Read every word of the resell license before you resell the product, and keep that license in a safe place for future reference.

For some products, you may be allowed to resell the product for any price, or even give it away for free. Others may have a set price, meaning that you cannot sell the product for less than that price or give it away for free. In the case of physical products, such as CD’s or DVD’s, you may or may not be allowed to duplicate the product when you sell it. Some companies may require you to purchase the product directly from them for resell – for each sale.

There are usually other terms and conditions for reselling a product as well, other than the price at which you may resell it. For instance, most product authors will have strict anti-spam policies, meaning that the product cannot be advertised by any method that may be in violation of federal spam laws.

If you are ever unsure about your resell rights, contact the author of the product before doing anything else. You do not want to violate any terms or conditions, as it can and will be considered a violation of copyright laws, which is a federal offense. Make sure that you aren’t just asking another reseller – contact the author of the product directly.

Make sure that you don’t misplace your licenses. Print them out and keep them on a file. You should also back up electronic copies on a disk. Include any email exchanges with the product author as well in your backup files, including the emails that you send.

Resell Rights Vs Private Label Rights

 PLR materiel can be a very useful tool for the busy IM and can be used in a variety of ways to augment his or hers blogging and marketing. But what is the difference between Resell Rights and Private Label Rights

Many people are confused about the difference between resell rights and private label rights. Several mistakenly think that they are the same thing, and this is not so. It is easy, however, to understand how the two terms can be confusing.

If you have resell rights, you have the right to resell the product, in conjunction with the terms and conditions set forth in your license, as is. This means that you cannot alter or edit the product in any way, and you cannot put your name on it as the author.

If you have private label rights, however, you can edit and alter the product as you see fit, and you can even put your own name, or your company’s name, on the product as the author. You can change words, chapters, graphics, add to the product, break the product down into several different products - whatever you choose to do.

Because you have more freedom with private label rights, these types of products generally cost more to purchase the rights for.  Some products even have two options when you purchase them: resell rights or private label rights. In fact, you can use your private label rights products and sell the resell rights to others, after you have changed the product and put your name on it.

There is also a difference between resell rights and master resell rights. Resell rights simply give you the right to resell the product, while master resell rights allow you to resell the product and the resell rights!

Again, it is easy to see how one could be confused with these various terms. However, if given the choice, always go for the private label rights. This will allow you to have a product of your very own, without actually having to create one yourself. Most private label rights licenses give you much more leniency.

Why Two Tier Affiliate Programs?

Why Two Tier Affiliate Programs?

adada   06.37   Comment  

For anybody who is not familiar with affiliate marketing, two-tier will probably be a new term to you. But to those who are involved in this kind of marketing; it means a reliable stream of income. Two-tier is a feature of any particular affiliate program where affiliates are allowed to sign-up additional affiliates below them. So that when the sub-affiliates otherwise known as second tier affiliates, earns a commission, the affiliate above receives a commission too.

In a two-tier system, the first tier of commission is just like the usual affiliate program. The sole difference is that it has an additional tier/ or sub-affiliate, whereby marketers also gain a commission once the people that the additional tiers referred to the program generate sales. Affiliate programs can have a multi-tier program with infinite number of levels; however, there are practical limitations. As tiers increase, the affiliate program draws more webmasters who are mostly interested in gaining profit from other’s work and effort.

Two-Tier affiliate programs are also recognized as Multi-Level Marketing. When you sign-up for an affiliate program, you are identified as the first tier and the person that you have recruited or encouraged to sign up is the second tier. If there are additional tiers, then the system can now be regarded as multi-level marketing (MLM). But today, MLM isn’t as effective and successful as it was several years ago. This is because at present, affiliates can freely select from thousands of affiliate programs and they can quickly switch from one program to another.

So if you want to use two-tier affiliate programs to your advantage and generate more income by encouraging sub-affiliates to sign-up below you, make sure that you carefully choose your affiliate merchant. Pick those merchants who generate a stable stream of high quality products. Make sure your merchant has a good tracking system and has a good reputation for looking after their affiliates. Look for the merchant who gives high visitors-to-sales conversion rate.

It’s also advisable that you find yourself a web merchant that has a user-friendly website which you can access anytime to monitor your statistics including visits and sales. And if possible, choose the one with powerful marketing tools which you can use in promoting their products.

Pick wisely or you will just be wasting your time and effort, worse still damaging your reputation. As soon as you start promoting a poor program it will reflect on you and your site. This is the reason why it’s so important to pick first-rate affiliate programs. Through these, you can not only build up a good relationship with your visitor, but also, you can easily get more tiers to sign-up under you. You should also be cautious of some affiliate programs that give more importance on the profits to be earned in taking on other affiliates than on the income from sales, because eventually someone has already closed those sales without informing you. Usually, this kind of affiliate program offers a very low first-tier payment but a sky-scraping second-tier commission.

If you want to start an affiliate program of your own, you have to decide whether it will be a single tier or two-tier affiliate program. Which of these two programs are better? Let’s look at the benefits you could get out of the two-tier affiliate program.

First off, your profit will increase due to increased sales from the customers that your second tier has referred. Second, you have a much broader customer base to which you can sell your products and services. You gain more stable income because the customers referred by your affiliate and sub-affiliates could develop a lifetime loyalty for your site and your products. Plus, you have an army of sub-affiliates who will promote and resell your products and services to their visitors and subscribers.

Two-tier programs are a proven winner and should be the number one choice for affiliates as well as for the affiliate program managers. So I hope you can now see the advantages of two-tier affiliate programs.
As Spok would say live long and prosper.

How to use PLR content

How to use PLR content

adada   06.24   Comment  

How to make better use of PLR

First up; for anybody who is not familiar with PLR (Private Label Rights) products, then here’s what you can do with them; on PLRs you have exclusive ownership of that product. You can then use it anyway you wish: change the packaging, the title, the contents; you can do just about anything you want with the product.

Finding PLR Products

One thing’s for certain you don’t have to look that hard to find PLR bundles, there are PLR membership sites everywhere. What you will find is that the quality of some PLRs is to say the least less than perfect; you get what you pay for, so shop around. If you do have poor quality PLRs on your hard drive then you will be doing a lot of editing. There is no point in just slapping this PLR on to your blog, you will have to work the articles and put your own stamp on it. The key to successful posts is rewriting the PLR and shaping it to your own style.

I use PLRs on many of my Blogs and websites;
I can’t proclaim to be an expert on every subject and have used many PLRs myself, but I still research the post properly before I publish the finished article. You might be quite surprised to know that a lot of popular blogs and big corporate sites use PLRs quite frequently.  What you will find from some PLR membership sites is that outsourcing is done by non English speaking writers. This is not good as the content is often poor quality and unreadable. I have come across such PLRs frequently and they take up a lot of time re-editing.

What you can do with PLR products;

There are a multitude of uses for PLRs, here are the main ones.
Offer PLR information products as free bonuses, or to opt-in to your email list. Or you can create your own original information products; how about making promotional content for your affiliates as an inducement to promote your main sale. PLR can also be used to create your own real estate for profitable Adsense sites. Of course PLRs are invaluable for updating your own money making blogs. You can rapidly create eZine content and an autorespondor series. Last but not least use PLR content to create viral eBooks; if you have Open Office then you can convert it into PDFs very easily. And with a good graphics editor like Dreamweaver or the free Gimp application produce great eBook covers.

The great thing about PLRs is that they actually encourage you to learn and improve your writing skills, forcing you to get your own personality across to your readers. It’s a great way to fire you up and start forming your own ideas for future articles. To make your articles sing out to the search engines you will need to start placing keywords throughout your post, this can be a progressive action which in time you will get better at.

One note of caution; Do not use other peoples content and then use it for ad filled blogs, this is Wikipedia’s definition of Splogs;  “Spam blogs, sometimes referred to by the neologism splogs are artificially created weblog sites which the author uses to promote affiliated websites or to increase the search engine rankings of associated sites” Beware because Google actively goes after these types of blogs or websites and bans them without a second thought.

PLRs are hugely popular and will continue to be so with millions of bloggers around the world monetizing their use.  “Happy blogging”